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St. Louis-style pork ribs, beef brisket, pork butt & pulled pork are smoked over low heat and barbecued with proprietary sauces and spices

NEW YORK, NY (July 2, 2012) – Gourmet meat purveyor Lobel’s has just introduced Lobel’s BBQ Pit, a line of authentic Southern barbecued meats with the finest cuts of pork and beef. The new Lobel’s BBQ Pit items include pork spare ribs, beef brisket, port butt, and pulled pork, all fully cooked slowly over low heat. Lobel’s BBQ Pit is available exclusively online through the Lobel’s website, www.lobels.com.

“This is authentic barbecue. We don’t take any short cuts,” noted Stanley Lobel. “Every nuance of flavor, tenderness, and juiciness comes from the finest meats and the time-proven method of long hours of low and slow cooking with wood, flame, and smoke. Just take a look at the smoke ring on the meats—the undeniable testament to barbecue authenticity.”

Lobel’s BBQ St. Louis-Style Seasoned Pork Spare Ribs (1.75 lb. rack, $37.98) are the definition of a St. Louis rib: meaty, marbled, and tender pork spare ribs that are trimmed of the portion of breast bone and squared off for uniformity. Lobel’s St. Louis ribs are coated with a proprietary dry rub blend before spending hours in the smoker being cooked to juicy perfection. The ample meat lightly clings to the bone for an easy bite and an explosion of flavor.

Lobel’s BBQ Whole Seasoned Beef Brisket (6 lbs., $199.98) is untrimmed with a top cap of fat, a layer of meat called the point, another layer of fat, and a large piece of meat called the flat, known to butchers as the “packer’s cut.” The brisket is smoked for long, slow hours, which renders the fat and bastes both layers of meat as it cooks, resulting in the tenderest, juiciest, and most flavorful brisket imaginable. A peppery dry rub takes well to the base of mesquite smoke, accented with the perfume of apple wood for light top notes of flavor.

The BBQ Whole Seasoned Pork Butt (4 lbs., $79.98) is well marbled for absolute tenderness and flavored with the smoke of hickory wood and a simple dry rub. The pork butts are untrimmed and contain bone and fat that is natural in proportion to the meat, allowing them to be basted from the inside by the fat and lightly sweetened by the bone.

Made from the same seasoned pork butts, Lobel’s BBQ Seasoned Pulled Pork with Sauce (2 lbs., $44.98) is a classic preparation, with the meat hand-pulled from the bone, shredded, and blended with Lobel’s own Barbecue Sauce.

Lobel’s is known as one of the leading purveyors of USDA Prime grade, dry-aged beef as well as the finest all-natural veal and lamb, fresh poultry, Berkshire pork, and specialty products. All Lobel’s meats are shipped by overnight delivery. Additional information can be obtained by visiting the website at www.lobels.com or calling the toll-free number at 1-877-783-4512 Monday – Friday, 8:00 a.m. to 8:00 p.m. (ET) and Saturday – Sunday, 9:00 a.m. to 5:00 p.m. (ET).

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